Virginia’s direct marketers are a very diverse group, producing a vast array of fresh fruits and vegetables, as well as herbs, honey, meat and dairy products, Christmas trees, and value-added products. These products are marketed in a variety of ways – pick-your-own, through on-farm markets, at roadside stands and farmers’ markets, and directly to restaurants and specialty stores. Many direct marketing operations also offer educational and entertaining programs for their customers.
Early birds at the Staunton- Augusta Farmers’ Market.
In 1980, the Farmers Direct Marketing Association was formed as a non-profit organization to encourage and support direct marketing in Virginia. Through annual conferences and trade shows, farm tours, workshops, and special promotional events, Association members are provided the opportunity to network with other direct marketers, while learning the latest production and marketing techniques.
From asparagus to zucchini - and everthing in between - Virginia direct marketers have it all!
