About the VFDMA

Who Are We

The members of Virginia Farmers Direct Marketing Association are a diverse group of large and small farmers producing an array of farm-fresh products such as fresh fruits and vegetables, organic herbs, honey, meat and dairy products, Christmas trees, farm experiences, tours, fine dining, bed and breakfasts, and many other value-added products.  Their products are marketed in a variety of ways:  pick-your-own, on-farm markets, roadside stands, farmers markets, and directly to restaurants and specialty stores.  Many direct marketing operations also offer educational and entertaining programs for their customers and their local school systems.

In 1980, the Virginia Farmers Direct Marketing Association (VFDMA) was formed to encourage and promote direct marketing in Virginia. Through annual conferences and trade shows, farm tours, workshops, and special promotional events, VFDMA members are provided the opportunity to network with other direct marketers while learning the latest production and marketing techniques.

VFDMA's ongoing commitments include:

• Acting as the primary source of information on farm direct marketing through educational workshops and networking events
• Being a supportive public voice to our membership and the farming industry
• Support sustainable growth of farm direct marketing
• Encourage open dialog within all facets of the farm direct marketing industry

We also encourage anyone who works in the agricultural industry, including extension agents, managers of farmers markets, or industry suppliers, to join VFDMA and take advantage of the best resources and current information available.

VFDMA benefits farms, businesses, and industry-related companies with low-cost and no-cost educational workshops, networking opportunities with local farmers, monthly e-newsletters, annual conferences and trade shows, and more.

Explore what the VFDMA has to offer and “Together We Can Grow...”